PURPOSE OF A MUSIC VIDEO


One of the main purposes of music videos , is to promote the artist/artists that sing it. Sometimes the artist themselves features the video which gives the person full exposure. But within some music videos the artist does not appear within the video themselves. furthermore more in some cases can tell the story of the lyrics sung by the artist for better understanding towards the audience.

For example, the song Photograph sung by Ed Sheeran  has a music video which clearly describes the lyrics which tell about his life story and how he has grown up to where he is today.


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